Learn to Sell Roofing Like a Closer.

A Florida-focused sales training program built for hungry reps: canvassing, inspections, insurance claims, financing, and closing — from first knock to signed contract.

Plans from $199 one-time. Online. Florida-focused. Zero experience required.

Who This Is For

If you want to earn in roofing sales — whether you're brand new or building a team — this program was built for you.

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New Sales Reps

Start strong with the fundamentals, a proven sales process, and scripts you can use on day one — no guessing your way through your first doors.

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Career Changers

Coming from retail, service, or another sales field? We'll translate your existing skills into roofing sales and get you closing fast.

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Contractors Training Teams

Enroll your whole crew and put every rep on the same playbook — from canvassing standards to inspection documentation and follow-up systems.

The 12-Module Curriculum

A complete start-to-finish system for roofing sales — from the basics of a roof to leading a sales team.

MODULE 01

Roofing Fundamentals

Roof systems, materials, and terminology — speak the language so homeowners trust you know your stuff.

MODULE 02

The Sales Process Start to Finish

The full playbook from first contact to signed contract — know exactly what happens next at every stage.

MODULE 03

Canvassing & Lead Generation

Door-to-door techniques that actually get conversations started — plus referral and lead sources beyond the knock.

MODULE 04

Inspections & Damage Documentation

Run a professional inspection and document damage with photos and notes that build a bulletproof case.

MODULE 05

Insurance Claims Mastery

How claims work in Florida, how to help homeowners file, and how to work with adjusters to get roofs approved.

MODULE 06

Financing & Payment Options

Present financing confidently, handle "I can't afford it," and turn retail jobs into signed deals.

MODULE 07

Closing Techniques & Objection Handling

Proven closes and word-for-word responses to the objections you'll hear every single day.

MODULE 08

Scripts Library

Ready-to-use scripts for doors, inspections, presentations, follow-ups, and referrals — steal our best lines.

MODULE 09

Commission Structures & Comp Plans

Understand how roofing pay works, negotiate better comp, and plan your earnings like a business.

MODULE 10

Legal & Ethics

Stay compliant in Florida: contracts, advertising rules, storm-related solicitation laws, and selling with integrity.

MODULE 11

CRM, Follow-Up Systems & Pipeline Management

Build a follow-up machine so no lead slips through — track, nurture, and revive your pipeline.

MODULE 12

From Rep to Sales Leader

Level up: recruit, train, and lead a team — the path from top producer to sales manager.

Explore the Full Curriculum

Student Stories

Real results from real reps — check back here.

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Student stories coming soon.
We're a brand-new program, so we won't invent testimonials. Our founding students' stories will be posted here as they come in.

Tuition

Four ways in. One-time payments — no subscriptions, no upsells.

Self-Study

$199 one-time

Learn the system on your own schedule.

  • Full 12-module training program
  • Module quizzes
  • Scripts library
  • Objection-handling cheatsheet
  • Student lesson portal access
Enroll — Self-Study

Coaching

$499 one-time

Work directly with a coach to sharpen your close.

  • Everything in Certified
  • 4 weekly group coaching calls
  • One 1-on-1 sales strategy session
Enroll — Coaching
BEST VALUE FOR TEAMS

Corporate

$995 one-time

Train your whole crew on one playbook.

  • Everything in Certified — for up to 5 salespeople
  • Team onboarding session for the crew
  • Consistent playbook across every rep
Enroll — Corporate

Ready to Sell Roofing Like a Closer?

Pick your plan — one-time payment, full access, no subscriptions.

Secure checkout via Stripe.

Roofing Company? Hire Certified Closers — Free

Join our hiring partner program: post salesperson openings on our job board at no cost, browse graduates who passed the 70% certification exam, or train your whole crew with the $995 Corporate tier.

For Roofing Companies Browse the Job Board

Frequently Asked Questions

Straight answers before you sign up.

Is this continuing education for my contractor license?

No — this is sales training, not CE for license renewal. The Academy of Roofing Sales teaches you how to sell roofing; it does not satisfy any continuing education requirement for a Florida contractor license.

Who is this program for?

New sales reps who want a fast start, career changers bringing sales skills into roofing, and roofing contractors who want a consistent training playbook for their teams.

Do I need roofing experience to enroll?

No. Module 1 starts with roofing fundamentals and assumes zero prior knowledge. You'll build from the ground up.

How is the program delivered?

Online, through our student lesson portal. You can train on your own schedule — mornings, nights, or between appointments.

How long does the program take?

That depends on your pace. The curriculum is designed to be completed in a matter of weeks of focused study, but you'll keep access to revisit lessons and scripts whenever you need them.

Why is it Florida-focused?

Florida's storm patterns, insurance claim environment, and solicitation rules shape how roofing is sold here. The program covers those Florida realities — and the core sales skills apply anywhere.

What's the difference between the four plans?

Self-Study ($199) is the full 12-module training with quizzes, the scripts library, and the objection-handling cheatsheet — learn at your own pace. Certified ($299) adds a certificate of completion, the 30-60-90 day onboarding plan, and CRM/follow-up templates. Coaching ($499) adds 4 weekly group coaching calls plus a 1-on-1 sales strategy session on top of everything in Certified. Corporate ($995) covers everything in Certified for up to 5 salespeople, plus a team onboarding session for the crew.

Can I enroll my whole sales team or company?

Yes — team and company enrollments are welcome. Contractors use the program to put every rep on the same playbook. Email us to discuss options for your crew.